The task of ecommerce logistics is to manage all the activities related to the shipping and transport of products, so that they arrive quickly and efficiently at their final destination and generate customer satisfaction. Let’s look at all the steps in the ecommerce distribution process.
Steps of ecommerce distribution
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Warehouse management
Order and organization are essential in all areas, don’t you agree? Think about how long it takes you to find that document when your desk is full of objects and papers or to locate that jumper when your wardrobe is inside out. The same goes for logistics: only if the warehouse is perfectly organized, the layout can meet the criteria of functionality, efficiency and speed, and storage capacity can be fully utilized.
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Receipt of goods
For the warehouse to be orderly and functional, the receipt of incoming goods from suppliers must also be critically organized. Receiving must be planned and coordinated with the rest of the supply chain processes in order to avoid any setbacks.
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The checkout
The checkout is the crucial moment for any online shop: it is when the conversion rate of our ecommerce is decided. First, the order has to be processed and the purchased good has to be stored. Secondly, the item has to be removed from the shelves (picking). This is a much more complex process than you might think, so it is necessary to optimize the picking routes by analyzing the orders in advance and organizing the picking stations or dynamically managing their distribution.
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Product preparation
The goods are then cataloged, processed if necessary and finally packed with the necessary documentation (invoice and delivery note must always be added to the package) and labeled.
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The shipment
In most cases, logistics departments cooperate with several carriers. In detail, logistics is responsible for ordering the delivery list and optimizing it by taking into account different elements, such as: the route to be followed, the type of vehicle, the customer, understanding the shipping priority; which goods must be delivered during the same journey to reduce costs and time; assigning carriers and managing the time slots in which they will have to collect the goods; checking the documents relating to the products, etc.
At FR SERVICIOS LOGÍSTICOS, we ensure that your shipments reach their destination through our Network of Integrated Collaborators, overseeing the process from a computer environment that integrates all your logistics and distribution operations. If you want to know how to improve delivery times in your e-commerce, don’t miss our article.
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Shipment tracking
Finally, tracking and tracing of shipments is fundamental. Basically, the customer will receive a tracking number and a link by email, which will allow them to know where the package is in real time as it travels from the warehouse to its final destination.